BEST PROFESSIONAL PRODUCT
Philips FreeStreet, street lighting
Philips Design
Philip FreeStreet is a new type of product in the current product category. The playful structure provides new ideas for other designers. It responds to issues of security while lending the public space a different look.
Oscar Pena won with his Philips Design team the award in best professional product!
"With traditional mercury vapor lamps to be banned in the EU from 2015, urban planners are seeking innovative alternatives. The FreeStreet street lighting system offers a progressive and exciting solution which will also help to clear some of the clutter from our increasingly busy urban landscapes. The system eliminates tradition streetlight poles, instead connecting a string of LEDs along narrow cables which are virtually invisible during the day. The result is lights which appear to float in mid-air. This flexible, lightweight solution provides homogenous light distribution with no visible or physical obstruction from poles at eye-level."
http://www.philips.com/design